Key Takeaway
The most helpful example is the company that you’ve already known some background, but have a specific problem in a certain development line. It’s not necessarily the biggest brand in the industry, and it doesn’t necessarily have responded to you. As long as you are able to explain why you think it may match, and what information is now lacking, it is suitable for discussing search, research and communication methods.
Context & Preparation
It is recommended to prepare three samples. The first is to clarify the ideal customer, used to explain the relationship between the product and the buyer; The second is companies that seem similar but may not match, used to discuss the exclusion standards; The third type is still questionable objects, used to practice how to supplement the test. The three together are more learning than just showing a successful list.
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Action Steps
Each sample can be arranged by the public official website, company introduction, main products and target markets. If you have already found contacts, recording public positions with your own judgment, no need to submit a full private chat. Content that involves internal data or unlicensed drawings should be removed first. Learning requires a real background, but does not require excessive sharing of information that is unrelated to the problem.
What to Measure
The description of the problem can be specific to a line. For example, it is not known whether the company is an importer or a retailer, it is uncertain whether a position is involved in purchases, or it is not clear if there is already a dynamic reason for contact. A clear question is usually easier to get a step-by-step analysis than "Please help me see this customer" and it is also easy for you to learn to judge independently.
Review & Improve
Do not just wait for the teacher to give the final answer. Write your own reasoning first and then confront the discourse of finding differences: which information is wrong, which conditions are missed, which conclusions are just guesses. Keeping this process and then researching a new company can be used again, instead of relying on someone else to help you confirm it every time.
Practical Exercise
For more than 40 courses and accompanying studies at LE MAO Consulting, you can first ask how to prepare the sample. Match the sample with the course theme and update a study card once more after completion. Finally judging a company is not suitable, it’s also a valuable result as it helps you save time to follow customer contact and improve target customer standards.
Further Reference: Official LinkedIn Product Information. This article offers practical business guidance. Product access, limits and interfaces are subject to current official information.
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