Annual membership fees and three donation services
Sales Navigator Advanced costs CNY 12,500 per account per year through LE MAO. In addition to the subscription, the package includes a complimentary 7-day guided online program (stated value CNY 4,980), 40+ recorded lessons (stated value CNY 1,980), occasional online salons and WeChat group Q&A. May guides you in applying the tools to customer research and prospecting.
What is Sales Navigator?
Sales Navigator is a B2B-selling product by LinkedIn. The official list of three Core, Advanced and Advanced Plus programs focuses on individual sales, team sales and deep CRM integration scenes. The version selection should be combined with regional availability and formal offer confirmation.
Create a list that is worth following.
Officially provided advanced search filtering capabilities. When practical application, it is recommended to first determine the target country, industry scope, enterprise size and customer type, then artificial check on the company's official website and business information. The screening results are the starting point of the study, not the already confirmed purchase demand. The elimination of clearly incompatible companions, service providers and terminal individuals can save time for subsequent communication.
LE MAO Consulting, a LinkedIn authorized partner: complimentary 7-day guided program, 40+ recorded lessons, occasional online salons and WeChat group Q&A.
From the target business to the purchase chain.
A company often has multiple people involved in purchases: business users focus on applicability, technicians focus on specifications and verification, purchases focus on supply conditions, management focus on risks and investments. Do not judge the right to make decisions only by senior positions. First, understand the responsibilities of each role and then prepare different communication reasons for different contacts.
Dynamic reminders to find the right time.
The official product data lists the position changes and new content like reminders ability. Sales needs to further judge whether these changes are related to their own plans. For example, customers publish a new product and can study their additional supply needs; If the contact person is transferred, it is necessary to re-confirm purchasing responsibilities. The value of reminder is to help you update your judgment rather than automatically send marketing for each dynamic.
How to use Inmail
The official agenda currently contains 50 InMail articles per month. Specific interests and rules of use are based on actual subscription. It is recommended to prefer contact persons with a high level of matching, which have a clear research basis. The beginning describes why contact each other, build reliability with a relevant proof and ultimately ask an easy-to-response question. Do not consider quantity consumption as a performance goal.
The team must first agree on working standards.
Before the purchase of the company, the manager, seat users and internal managers must be confirmed. It is recommended to unify target customer definitions, list names, client affiliation and track recording methods. Members are not automatically converting the employees’ private account into company assets; Organizational authorities, visible data and delivery arrangements must be confirmed according to the actual contract and background capacity.
Opening service with more than 40 classes of use
LE MAO offers Advanced paid subscription activations and more than 40 section use courses. Consultation can bring products, target markets and users to know the formal program, opening processes and learning arrangements. The course helps to understand the methodology and practical development still requires continuous research and follow-up; Specific interests, duration of the course and accompanying support are based on the program approved by both sides.