Key Takeaway
The most common waste is to watch a lot of presentations without task, but never practice with your own business. The interface looks familiar and does not mean being able to judge the customer and organization’s communication. It is recommended to write the specific actions you want to accomplish before each study, save a result after learning and then check if it can support real development.
Context & Preparation
The second type of error is to consider all search results as customers. The platform can display business and personal information, but suppliers, employers, service providers and buyers may appear simultaneously. Artificial verification is required in combination with the website business, business models and application scenarios. Avoid this step, then personalized communications again seriously and may also be sent to the unsuitable people.
LE MAO Consulting, a LinkedIn authorized partner: complimentary 7-day guided program, 40+ recorded lessons, occasional online salons and WeChat group Q&A.
Action Steps
The third type of error is to transfer the English language of others. The information concerned by different products, roles and purchasing stages is different. Templates can only help to understand the structure and cannot replace real research. In particular, do not copy the customer lists, project experiences or performance commitments of others and place them in your presentation; The accurate relevance is more important than the sounding beautiful expression.
What to Measure
The fourth type of error is changing too many conditions at the same time. Today change the market, tomorrow change the product, and next day again with a completely different starting point, even if there is a response, it’s hard to know which one is effective. It is recommended to establish a small range first, make adjustments each time for clear issues, and retain the version, gradually building an explaining experience rather than just by feeling.
Review & Improve
The fifth type of error is to consider account operations as learning results. Large amounts of storage, invitation or mailing cannot automatically prove the quality of the customer. More worth checking is the choice of base, effective roles, real feedback and follow-up arrangements. If the team rewards is a number, members tend to go over research, so managers need to synchronize their evaluation method.
Practical Exercise
Studying more than 40 LE MAO courses, you can create a list of mistakes for yourself, recording phenomena, causes and the next practice. If you have a product authorization problem, check the official description again, if you have a customer positioning problem, return to business analysis. To deal with different issues separately, learning will be more targeted and it is easier to make every step of the investment a real improvement.
Further Reference: Official LinkedIn Product Information. This article offers practical business guidance. Product access, limits and interfaces are subject to current official information.
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