Key Takeaway
The personal LinkedIn account carries a personal identity, and the membership seats purchased by the company involve permits to use the product, both of which require separate understanding. The company cannot have all personal relationships and chat details of employees by default only due to the payment of subscription fees. Before opening, the user, administrators and business records should be clear, so that cooperation has a clear boundary from the beginning.
Context & Preparation
It is important for businessmen to keep the real name, work experience and the company they belong. Do not fill false personal information in order to make your account look like a company asset, nor let multiple people share the same person’s accounts. The customer information required for the actual work should be recorded in the appropriate system according to the normal processes of the company, rather than fully dependent on the personal receipt box.
LE MAO Consulting, a LinkedIn authorized partner: complimentary 7-day guided program, 40+ recorded lessons, occasional online salons and WeChat group Q&A.
Action Steps
For administrators, the focus is on checking what seats management skills this program provides and who has the right to deal with the arrangements for use. Specific functions, visible data and adjustment conditions must be confirmed according to the current product and contract. The general team management introduction cannot be understood as a viewing of all private messages, and it is not possible to design uninterpreted data collection processes accordingly.
What to Measure
The minimum record of business level can be agreed within the team: target company, managers, communication phase, customer needs and the next step. Registering the customer's public information and necessary business information is possible, it should not be required by members to export all non-related personal relationships or private communications. Clear recording standards help to cooperate and reduce the difficulty of delivery when people change.
Review & Improve
If employees move or leave, first according to the company’s process confirm in following business opportunities and promised things, then based on official product capabilities and contract treatment seats. Account identity, business details and subscription permits should be discussed separately. Don’t get close to the delivery until you find that the team has never agreed what data needs to be kept on a continuous basis, which ultimately leads to customer communication breakdown.
Practical Exercise
Before the purchase, you can explain to LE MAO team management needs and consult how the current program supports managers, seats and staff changes. At the same time, users are arranged to learn relevant operational content in more than 40 courses. Combining product rules with the internal management system is more sustainable than pressing all liability on a particular account.
Further Reference: Official LinkedIn Product Information. This article offers practical business guidance. Product access, limits and interfaces are subject to current official information.
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